Miles Laboratories: Makes The Hurt Stop Hurting campaign

Bactine's "Makes the Hurt Stop Hurting" campaign was launched in the 1950s, early in the brand's history.

Miles Laboratories: Makes The Hurt Stop Hurting campaign

E. M. Shostak

Overview

Bactine's "Makes the Hurt Stop Hurting" campaign was launched in the 1950s, early in the brand's history. The campaign quickly established Bactine's...