MFOL: Generation lockdown

March For Our Lives (MFOL), a student-led demonstration, launched a campaign in the US to get people thinking and talking about school shootings, sign its petition to end school shootings, and successfully affect legislative policy.

Campaign details

Brand: March for Our Lives (MFOL)Agency: McCannCountry: USA

Objectives

March For Our Lives [MFOL] created this campaign to rally support for a real solution to the mass school shootings that have plagued America's schools for over two decades....