MetaByte Business: World’s first self-service campaign tool

MetaByte Business, a technology and staffing services company, increased brands’ users and sales by creating a platform for businesses to enter the mobile penetration market.

Campaign Details

Brand: MetaByte BusinessAgency: 4PLAY Mobile Creative PeopleRegion: EMEA

Campaign video

Strategy

Objective

With a unique strategic objective, MetaByte Business aims to increase small businesses' and start-ups' revenue by including them in the new generation campaign methods.

It's not easy for SMEs to make contracts with big GSM operators. New technologies and multiple digital campaign channels are excluding small businesses. They can't be as effective as big companies. But why is it important for SMEs to have contracts with GSM operators? While people all over the world spend 6 hours and 54...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands