Meesho: Social Commerce Says Namaste

Sanchari Chakrabarty, Natasha Bohra

Reselling app Meesho ran a TV and digital campaign targeting Indian women to grow revenue, transactions and downloads, and attract more sellers.

Campaign details

Brand: MeeshoBrand owner: MeeshoEntrant company: DDB Mudra MumbaiIdea creation: DDB Mudra Group MumbaiMarket: IndiaSector: Online retailMedia channels: Mobile & apps, Online video, Print - general, unspecified, Social media,...

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