Media Outlook 2001: Digital Media

In early 2001, the author looks at the challenges and opportunities for digital media in the USA. In this instance she describes how storing, retrieving and distributing creative work, documents and research data can be more efficiently facilitated - and overall agency management improved.

Media Outlook 2001: Digital Media

Cynthia FranciseMotion, Inc

Agencies and advertisers alike are faced with an explosion of digital media. Visual content such as animation, full-motion video, still images, and stock photography are becoming digitized, and...