Media Oulook: Magazine Publishing

This is one of a series of U.S. media reviews published in March 1988 looking back to the previous year, and looking forward to the next.

1998 Media Report: Magazine Publishing

Efrem Zimbalist IIITimes Mirror Magazines, Inc.

Although healthy by almost any traditional measure, the magazine publishing industry is currently playing out four recent trends. And the outcome will shape the future....