Media ink - Placing media at the aegis of marketing services

Joe Mandese discusses the potential acquisition of the Aegis Group by Havas, Omnicom or another advertising giant.

Media Ink: Placing Media at the Aegis of Marketing Services

Joe Mandese

After years of slowly and quietly amassing a formidable media services empire, the big boys have suddenly grown keenly interested in Aegis Group. In recent months, the world's largest...