Me_Dia or You_Dia? New media trends across UK, Singapore and Thailand

The explosion of new media options has been greeted with a mixture of optimism and opportunism on the one hand, and confusion and concern on the other.

Me_Dia or You_Dia? New media trends across UK, Singapore and Thailand

John CollSynovate Censydiam, United Kingdom

Radhecka RoySynovate, Singapore

Duncan DoddsSynovate, Thailand

PREFACE

Everybody is talking about us ...” could well be the song...

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