McDonald's: Shrimps & the Dip
Red Urban GmbH
Category: Business and Consumer ServicesCountry where program ran: AustriaDate program started/ended: 15th February to 29th March 2009
Product Description: McDonald's "Best of M" (Shrimps are a part of the Best of M Product Line in Austria)
Advertiser/Client Name: McDonald's Werbegesellschaft mbHMedia Channels: InsertWebsite: http://www.myspace.com/shrimpsandthedip
Every year they return: the Best of M-Products, the most famous of all of McDonald's promotions. Among them the hero product: shrimps including a dip. The goal: a clear increase in sales...