McDonald’s: Feel Good, Feel Safe - M Safe Vaccination Centers
RJ Paculan, Justine Rodriguez
McDonald's M Safe Vaccination Centers campaign in the Philippines in 2021 converted restaurant spaces into COVID-19 vaccination sites to support ongoing public health efforts, increase visits and grow sales.
Campaign details
Brand: McDonald's Brand owner: McDonald's Entrant company: Golden Arches Development CorporationIdea creation: TBWA/Santiago Mangada Puno Market: Philippines Sector: Restaurants & takeaways Media channels:Print - general, Word of mouth, Influencers,...