Campaign details
Brand: McCaféBrand owner: McDonald'sEntrant company: FP7 McCann CairoIdea creation: FP7 McCann CairoMarket: EgyptSector: Restaurants and takeawaysMedia channels: Online video, Point-of-purchase, In-store, Product sampling, Social media, Television & Connected TVBudget: 1 - 3 millionCampaign video
Creative assets
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