Marketing Research In Complexity
Akin AlyanakandErkani KeymanDAP Marketing Research Inc.
- As complexity rises, precise statements lose meaning and meaningful statements lose precision. Lotfi Asker Zadeh
Introduction
The state of the art: Applications/Specialisations
'One reaches an age when one does not have to bother with people to whom one hitherto has had to make allowances,' said Gell-Mann, having administered the Sante Fe group for many years. In this spirit, let us criticise the...