Marketing in a fragmented media landscape

JJ Eastwood, Michael Patent and Rica Facundo

JJ Eastwood, Managing Director of Carousell Media Group, Michael Patent, Founder & President of Culture Group, and Rica Facundo, WARC Asia Editor, share local insights and case studies about global trends from WARC’s 2023 Marketer’s Toolkit, why retail media will rise in Big Tech’s wake and how to tap into community-first culture.

Presented by:

JJ Eastwood (Managing Director, Carousell Media Group)

Michael Patent (Founder & President, Culture Group)

Rica Facundo (Asia Editor, WARC)

Related content

  • The Marketers Toolkit 2023 Global Trends Report
  • WARC Talks: 3 in 15 – Marketing trends for 2023
  • Global Ad Trends: Big Tech’s growing share of the post-COVID ad economy...

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