Magnum: Magnum Mini pleasure house

Magnum, an ice cream brand owned by Unilever, increased views, likes and reach in Turkey by creating an association between its Magnum Mini products and moments of pleasure.

Campaign Details

Brand: Unilever MagnumAgency: Mullenlowe IstanbulRegion: EMEA

Strategy

Objective

Magnum Mini ice cream is positioned as the "companion of premium pleasure moments at home". With the Magnum Mini activation campaign, we have aimed to remind...

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