Lynx: Hot since '95

Lynx, the body spray brand, reconnected with its target audience and created a long-term brand building opportunity in the UK.

Campaign details

Brand: LynxBrand owner: UnileverEntrant company: Oliver, LondonMarket: United KingdomSector: Deodorants, anti-perspirantsMedia channels:Outdoor, out-of-home, Packaging & design, Point-of-purchase, in-store, Social media, Television, Virtual...

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