LVMH Moët Hennessy Louis Vuitton is Europe’s most valuable company, run by one of the world’s richest men, Bernard Arnault, whose brands have proved capable of resisting some of the turbulence of recent financial crises and which have a habit of bouncing...
LVMH’s virtuous circle for revenue, pricing, and market cap growth
Explores some of the economic analysis around LVMH’s economic turbulence-defying success in the past few years - much of it down to advertising.