Lunchables: Lunchabuild This!

Lunchables, a food brand, boosted sales by encouraging children in the US to get creative and build anything they wanted out of Lunchables with its campaign LUNCHABUILD THIS.

Campaign videos: Lunchables – Lunchabuild This!

Read the full campaign case study

Selected creative: Lunchables – Lunchabuild This!

Credits

Media Agency: Starcom Chicago / Goodby Silverstein & Partners San Francisco / Starcom San Francisco Account Director: Callen Gustafson Account Manager: Carmen Guan Art Director: Edward King / Katie Gelfand Assistant Account Manager: Adrianne Medina Assistant Photographer: Emilio Diaz Associate Director: Maddie Frank Business Affairs Manager: Yelena Kompaneyets Chief Creative Officer: Margaret Johnson Co-Chairman: Jeff Goodby Communication Strategy Director:Drew Forrest...

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