Campaign details
Brand: L'Oréal ParisBrand owner: L'OréalEntrant company: Mindshare ShanghaiMarket: China (Mainland)Sector: Cosmetics & beauty aidsMedia channels: Merchandise & free gifts, Online display, Online video, Outdoor, out-of-home, Search marketing, Word of mouth, influencersBudget: Up to 500k
Campaign video
Creative assets
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