L’Oréal: Fixing customer discoverability and conversion at Walmart

L’Oréal and Walmart partnered with WhyteSpyder, a specialist in supporting brand growth on Walmart.com, to create a “Content Excellence Program” focusing on more than 150 L’Oréal products featured on Walmart.com.

About L’Oréal and Walmart

L’Oréal employs 88,000 people and is the world’s largest cosmetics company by revenue, generating earnings in 2021 of $32.6 billion in a sector worth $78 billion globally in that year.

As well as the flagship L’Oréal brand itself,...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands