Longcuitang Lanbowang Lanzhou Beef Noodles: If there is no standard, establish a standard and become the "authentic" regulator

As a food company, Longcuitang wants to upgrade its "Xi Shao" pre-packaged Lanzhou beef noodle brand in an all-round way when the new dine-in Lanzhou beef noodle restaurant is hot, and take the lead in the flour track.

Case Details

Company: Gansu Longcuitang Nutrition and Health Food Co., Ltd.

Brand: Lanbowang

Industry: FMCG Food and Beverage

Service mode: brand full case service

Service Provider: Shanghai Osaisi Cultural and Creative Co., Ltd.

Service content: brand new pre-packaged products belonging to the enterprise

【Project Background】

In 1994, Gansu Longcuitang Nutrition and Health Food Co., Ltd. was established. It is a new three-board listed company (stock code 871486) integrating health food technology research and development, product design and omni-channel sales in the domestic nutrition and health food industry.

In 2018, Longcuitang's bagged Lanzhou...

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