Lifebuoy: How Vietnam contained COVID-19

Soap and hand sanitiser brand, Lifebuoy, assisted the Government in a behaviour-change communication plan to effectively fight COVID-19 in Vietnam.

Campaign video: Lifebuoy – How Vietnam contained COVID-19

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Selected creative: Lifebuoy – How Vietnam contained COVID-19

Credits

Media agency: Mindshare Ho Chi Minh CityContributors:Anish Appukuttan / Thuy Tran / Soumya Ranjan...

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