Lifebuoy: Hand Tales

Lifebuoy, a soap brand, launched a campaign in Singapore to encourage handwashing to prevent the spread of Covid-19.

Campaign details

Brand: LifebuoyBrand owner: UnileverEntrant company: Circus Street, SingaporeIdea creation: Unilever Asia, SingaporeMedia: Circus Street, Singapore / Unilever Asia, SingaporeMarket: AsiaSector: Bath toiletries, soapsMedia channels:Online video,...