Campaign details
Brand: Lay'sBrand owner: PepsiCoEntrant company: Wunderman Thompson, GurgaonMarket: IndiaSector: Savoury snacks, potato chipsMedia channels: Events & experiential, Packaging & design, Social media, Television, Websites & microsites, Word of mouth, influencersBudget: 500k - 1 million
Campaign video
Creative assets
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