Campaign details
Brand: Kopi Kenangan Hanya Untukmu (KKHU) Brand owner: Kenangan Brands Entrant company: Kopi Kenangan Hanya Untukmu Idea creation: ADA Kuala Lumpur Market: Indonesia Sector: Soft drinks industry (general) Media channels: Cinema, Word of mouth, Influencers, KOLs, Online video, Social mediaBudget: Up to 500k
Executive summary
By Indonesia, for Indonesia
Kopi Kenangan is proof that Indonesia is breeding ground for start-ups; locally born and bred coffee chain that became SEA’s first F&B unicorn in just 3 years. Fueled by sheer Indonesian grit, Kopi Kenangan...