Kimberly-Clark Corporation: Kleenex Anti-Viral campaign

The Kimberly-Clark Corporation, in business since the 1870s, had long been servicing the sick with its medical supply brands and consumer paper brands.

Kimberly-Clark Corporation: Kleenex Anti-Viral campaign

Simone Samano

OVERVIEW

The Kimberly-Clark Corporation, in business since the 1870s, had long been servicing the sick with its medical supply brands and consumer paper brands. By the first years of the...