Background
Kenya Airways (KQ) has been in operation for over 40 years. As Kenya's national carrier, it has a huge responsibility in shaping Kenya's image and identity. Its vision outlines the opportunity for the airline to not only consider air transportation as the key to opening up intra Africa trade but also, as key to Africa's sustainable development.
Its recent past has however been tainted with controversies relating to financial performance, operational inefficiencies and mismanagement. Despite all these, the airline has evolved to become a major player in the African Aviation sector, however, this evolution has been hampered by the...