Campaign details
Brand: Kentucky Fried ChickenBrand owner: Grantline Inc.Agencies: Grantline Inc., Ogilvy & Mather Philippines Inc.Market: PhilippinesSector: Restaurants & takeawaysMedia channels:Gaming & in-game advertising, Merchandise & free...
Kentucky Fried Chicken: Kentucky Fried Crossing
QSR brand KFC opted for online gaming as a way to meet consumers in their own homes, and spark both conversation and sales in the Philippines.
