Campaign details
Brand: Cheez-ItBrand owner: The Kellogg CompanyEntrant company: Starcom, ChicagoPR: Weber Shandwick, ChicagoMarket: United StatesSector: Savoury snacks, potato chipsMedia channels: Merchandise & free gifts, Online display, Online video, Social media, Video on demandBudget: 500k - 1 million
Campaign video
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