Kellogg Company: Leggo My Eggo campaign (1970s-1990s)

The brilliant part of the "Leggo My Eggo" campaign, according to Jacques Chevron, who worked at Kellogg's ad agency Leo Burnett U.S.A.

Kellogg Company: Leggo My Eggo campaign

William D. Baue

Overview

The brilliant part of the "Leggo My Eggo" campaign, according to Jacques Chevron, who worked at Kellogg's ad agency Leo Burnett U.S.A. in the early 1970s, was not so much...