Kärcher: Creating a new brand communication channel in two weeks

Kärcher, the cleaning solutions and home appliances brand, recreated the physical shopping experience in Russia.

Campaign details

Brand: KärcherBrand owner: KärcherEntrant company: Wavemaker, MoscowMarket: Russian FederationSector: Home appliancesMedia channels: Livestreaming, Virtual & augmented reality, Websites & micrositesBudget: Up to 500k

Campaign video

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