Judo Bank JEDI: The linkage between organisational culture with employee experience and customer experience

Laurie Hibbs, Ben Griffiths and Garreth Chandler

Judo Bank challenged the way organisations listen to their employees and, in doing so, unlocked a chain of innovative technology that led to deeper insights into employee experience.

Introduction

This paper tells the story of how Judo Bank challenged the way organisations listen to their employees and, in doing so, unlocked a chain of innovative technology that led to deeper insights about employee experience. It led to a change in thinking about what drives high performance at work, and how to help people sustainably achieve it. The story starts with an idea: that Judo Bank could change from an annual employee survey to regular weekly conversations with an Al-powered workplace companion. From there it grew into a comprehensive analysis of employee engagement as well as how personality types,...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands