Johnson's Baby: #InItTogether

Johnson & Johnson, a health baby brand, launched a campaign in the US to drive relevance and connection with expecting and new mothers by providing educational resources and driving lifts across key brand image metrics.

Campaign video: Johnson's Baby – #InItTogether

Read the full campaign case study

Selected creative: Johnson's Baby – #InItTogether

Credits

Media agency: J3 New YorkContent Director, J3 Studios: Niki SchlossEVP, US Managing Partner: Lisa BesharaPartner:Bailey...