To see the invisible: An empirical comparison of methods for text-based sentiment analysis of online contents from people with autism spectrum condition

With the growing awareness of autism, more and more organizations tried to adapt their service offerings to the special needs of autistic groups.


According to the American Psychiatric Association's Diagnostic and Statistical Manual (DSM-5), autism spectrum condition (ASC) involves persistent deficits in social-emotional reciprocity (e.g., reduced sharing of emotions or affect) and nonverbal communicative behaviors used for social interaction (APA, 2013). ASC group has been one of the most dramatically increasing developmental disorders groups, which reflects the progress in case identification as well as the raised autism awareness in society (Zeidan et al., 2022). Thus, more and more practitioners have tried to respond to the special needs of ASC individuals. For example, based on their current understanding of the ASC group, some...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands