Jimmy Dean, Wright Brand Bacon, Sara Lee Frozen Foods: Made with Love multi-brand platform

Tyson Foods, a food company, increased sales of Made with Love products in the US by creating stress-free meal hacks to help consumers plan for meal times all year long.

Effie Awards Category Context

The holiday season abounds with recipes and inspiration for Thanksgiving, Christmas, and New Year's Eve. But shoppers feel pressure to create joyful and memorable experiences all season long, not just during the key dates

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