Jawwy: The Fair Telco

Jawwy, a pre-paid mobile telecom brand, launched a campaign in Saudi Arabia emphasising that it was a fair service provider.

Campaign details

Brand: JawwyBrand owner: Saudi Telecom CompanyEntrant company: FP7 McCann, DubaiMarket: Saudi ArabiaSector: Telephone & internet servicesMedia channels:Online video, Outdoor, out-of-home, Social media, Websites & microsites, Word of...