Itaú Bank: Pensions delivery

Itau, the bank, built a unique pensions delivery system to help protect its elderly clients during the COVID-19 pandemic in Argentina.

Objectives

Our efforts were focused on increasing key metrics of brand health, overachieve on brand metrics as the NPS, and create a short-term impact.

  1. Overachieve the Net Promoter Score average for the finance industry (30), one of the most exigent KPIs....