Is there such a thing as 'early adopters fatigue'?

Consumers must continue to adopt new technologies in order for the promise of 'convergence' to be realized and to continue driving the engines of the world's major economies.

Is There Such A Thing As 'Early Adopters Fatigue?'

Leyla NamiranianDecision Analyst, Inc. andRenee Hopkins Decision Analyst, Inc.

INTRODUCTION

Consumer purchases of any new product or new service require the consumer to change in some way. So influencing...