Campaign details
Brand: PurplebricksAdvertiser: Purplebricks Group Agency: SNAP LDN
Summary
Some industries operate in the same way for generations, then a new player comes along and changes the paradigm. Estate agency was one such industry and Purplebricks is its disruptor brand.
This paper demonstrates how insightful, empathetic TV advertising has propelled an online start-up to the top of a category once dominated by traditional, hyper-local high street names. We will demonstrate that...