Insights at Work

Rajesh Parupalli and Vishal Tikku

The Arabian Gulf region is unique in its near isolation from even rudimentary marketing efforts until the early 1970s.

Insights At Work

Generating insights and integrating into business - in a challenging market

Vishal Tikku Unilever ArabiaRajesh Parupalli NFO Middle East & Africa

The Arabian Challenge

Behind the oil-rich architectural faade and modern infrastructure...

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