Initial steps towards developing a theory of presentation graphics

Michael Mayernik

As an intellectual endeavor, the field of 'presentation graphics' (defined as any graphic or data display in a report or presentation used to communicate data and what it means) is currently a disorganized body of knowledge.

Reporting research findings

initial steps towards the developing theory of presentation graphics

Michael MayernikStrategic Marketing Corporation

Introduction

As an intellectual endeavour, the field of 'presentation graphics' is currently a disorganized body of knowledge. An Internet...

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