Addressing the 4A's (the American Association of Advertising Agencies) 1926 Annual Meeting, U.S. President Calvin Coolidge discusses the volatile state of the American economy and argues that an increase in advertising spending will provide a stable base for recovery.
Importance of advertising in spurring economic growth
Calvin CoolidgeUS President (1923–29)
Sometimes it seems as though our generation fails to give the proper estimate and importance to the values of life. Results appear to be secured so easily that we...
