IKEA: For a safe home

Ikea, a furniture brand, launched a campaign alongside NGOs to raise awareness of domestic abuse.

Campaign details

Brand: IKEABrand owner: IKEAEntrant company: TRIAD Advertising, PragueMedia: Dentsu X, PraguePR: Ogilvy, Prague / Seesame, BratislavaMarket: Czech Republic, Hungary, Slovak RepublicSector: Furniture & furnishings retailMedia channels:Mobile...