Ideas that travel: insights for motor marketing from the ESOMAR 2008 Automotive conference

In this article, WARC Online's U.S. Editor, Geoffrey Precourt, discusses the major insights from the ESOMAR 2008 Automotive conference.

Ideas that travel: insights for motor marketing from the ESOMAR 2008 Automotive conference

Geoffrey Precourt US Editor, WARC Online

Who, in their right mind, would still go out and buy a gas-guzzling, neighbor-infuriating, air-fouling sports-utility vehicle...

Not a subscriber?

Schedule your live demo with our team today