This paper reports from the U.S. Interactive Advertising Bureau's annual leadership conference in Orlando on the presentations of event Chair (and Martha Stewart Living Omnimedia co-CEO) Wenda Harris Millard and David Rosenblatt, the former DoubleClick ceo and now Google's president/display advertising.
IAB US 2009: Future directions for online advertising in a downturn
Geoffrey Precourt
WARC Online
For three days, speakers and attendees at the second-annual Leadership Conference of the US Interactive Advertising Bureau in Orlando went back and forth on...
