Hygrade Food Products Corporation: Plump When You Cook 'Em campaign (1970s)

Michigan-based Hygrade Food Products Corporation (acquired by Sara Lee Corporation in 1989) introduced a new brand of hot dog—the original Ball Park Franks—to U.S.

Hygrade Food Products Corporation: Plump When You Cook 'Em campaign

Mariko Fujinaka

Overview

Michigan-based Hygrade Food Products Corporation (acquired by Sara Lee Corporation in 1989) introduced a new brand of hot dog—the original Ball Park...