Brand owner: HUAWEI
Main Agency: Shanghai Puli Marketing Consulting Co., Ltd. Publicis Sapient
Main agency company holding group: Publicis Groupe
Launched on the market: Mainland China
Media channels: influencers (star/celebrity spokesperson, key opinion leader KOL, key opinion consumer KOC), interactive/digital online (mobile & application APP, online display advertisement, online video advertisement, information flow advertisement, video/micro-movie , live broadcast, social media)
Budget: 8-10 million
Just as "adventure" is the challenge of human beings to the unknown and themselves, every generation of Huawei Mate series...