H&R Block, Inc.: Worried About Bill campaign

In 2000 the largest tax-preparation company in the Unites States, H&R Block, Inc., was venturing beyond the niche industry in which it had excelled for 45 years.

H&R Block, Inc.: Worried About Bill campaign

Kevin Teague

OVERVIEW

In 2000 the largest tax-preparation company in the Unites States, H&R Block, Inc., was venturing beyond the niche industry in which it had excelled for 45 years. After a series...