How Qjump got their online ticket sales on track

Anna Cliffe and Sarah Hickey

This study explains the launch of an internet train ticket booking service in competition with the main rival.
Agency: Brahm Authors: Anna Cliffe and Sarah Hickey

leaping ahead

How Qjump got their online ticket sales on track

Executive summary

Qjump.co.uk was set up by National Express Group in September 2001 as a direct competitor to www.thetrainline.com. With...

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