How European consumers are coping with the recession

Cécile Conaré and Duncan Southgate

This article discusses the impact of the current economic downturn on consumers in Europe, and draws on research conducted by Millward Brown across 11 different markets in the region.

How European consumers are coping with the recession

    Cécile ConaréEuropean Qualitative Manager, Millward Brown

    Duncan SouthgateGlobal Innovation Director, Millward Brown

Recession has taken hold across Europe. Daily media coverage focuses on its effects...

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