How digital services benefitted from a ‘transmutation’ of consumer habits

Stephen Whiteside

Digital services now play a central role in almost every part of consumers’ lives – from work to entertainment to commerce – due to habit changes that began in the COVID-19 pandemic.

One enduring outcome of the COVID-19 pandemic is the central role that digital services now have in people’s everyday lives – from buying groceries to streaming content and even working out.

“We’ve seen a transmutation – a modulation – of consumer behavior,...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today